Internet giant Google intends to show results with special buttons allowing users one-click buy on certain products. This was reported by The Wall Street Journal.
It would only appear in the mobile version of Google and buttons in sponsored search results. 'Normal' links remain intact so.
When printing on such a purchase button appear on a window where customers can choose a particular model or type of product, the order is sent to the seller. Payment is made through Google, but the supply is provided by an external company. Also, all customer information passed on to the actual seller. The search giant thus only acts as intermediary. However, the Google Shopping platform is used to find the products.
When it is rolled out, exactly, is not yet known. Nor it is clear whether this option will probably be available in Europe. Here, the company is named under fire around its shopping service.
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It would only appear in the mobile version of Google and buttons in sponsored search results. 'Normal' links remain intact so.
When printing on such a purchase button appear on a window where customers can choose a particular model or type of product, the order is sent to the seller. Payment is made through Google, but the supply is provided by an external company. Also, all customer information passed on to the actual seller. The search giant thus only acts as intermediary. However, the Google Shopping platform is used to find the products.
When it is rolled out, exactly, is not yet known. Nor it is clear whether this option will probably be available in Europe. Here, the company is named under fire around its shopping service.
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